This week’s challenge for the group was to create a new line of urban toy, complete with a backstory, packaging and advertising. The designers had twelvee days to complete the project. Their results are below.
Minimum requirements:
- Create a new line of toys to be collected by adult consumers, including a backstory for the character(s)
- Design a logo for the line
- Design and build a prototype of at least one figure in the collection
- Design and build the blind-boxed packaging for individual figure(s)
- Create a mockup of the proposed POP counter display
- Create an advertising extension (ad, stickers, whatever) to promote the toy(s)
Please, use this scoring system (10 being stellar):
• Idea/Originality: 0 – 10
• Design/Craft: 0 – 10
• Presentation: 0 – 10
Additional comments are welcome but not necessary. Thanks for taking the time to participate. Hope you enjoy.
circus deathmatch 